Understanding customers is crucial for justifying audience value and advertising effectiveness, however gaining this understanding through the matching of sensitive PII data with brands is hindered by privacy, security and compliance concerns. Most media owners and brands are struggling with this challenge as they can no longer rely on third-party data and are now missing out on the benefits provided by personalized advertising.

This is where Decentriq comes in. We have built the market's only future-proof data clean rooms, where media owners and brands can unlock valuable new insights from their shared data assets and fulfill their growing needs for external data collaborations with us. GDPR-compliant, easy-to-use and scalable - thanks to confidential computing, our underlying encryption in-use technology.

Our most requested use cases

Assess
customer reach

Set the stage for effective campaigns by assessing customer overlap and guarantee precise audience reach to brands.

Activate
precise audiences

Combine data with brands to build privacy-compliant lookalike target audiences for activation.

Perform closed-loop attribution

Enable brands to understand the impact of ad campaigns on purchases by matching impressions with brand transactions data.

Do you have another use case in mind? Our solution is easily scalable and adaptable. Reach out to us.

How Decentriq makes you future -proof. Today.
‍
To understand how Decentriq's data clean rooms simplify data protection compliance for enterprises (GDPR), click here.

‍

Frictionless & scalable workflow
‍

Our easy-to-use and scalable platform enables you to collaborate with unlimited partners on first-party data within minutes.

Easily create your Data Clean Rooms via UI or API and invite external users with or without a license.

Privacy & security guarantees
‍

We leverage the latest encryption in-use technology, called confidential computing.

This removes the need for trust as no one can see your data, not the other participants, Decentriq nor the cloud provider.

Transparency & trust
‍

We successfully passed multiple security and compliance audits.

Approved for use on customer banking data by financial services institutions, and for use on patient data by the Belgian Data Protection Agency and healthcare institutions.

Are you ready to master the new era of data collaboration?

We've helped enterprises of all industries to unlock their valuable data. They loved how it saved them time, money and unlocked new revenue streams. Start with one case and then scale up your data ecosystem.