Media & Advertising
Unlock the potential of your first party data with data clean rooms by Decentriq. Easy-to-use, compliant and scalable.Start now
Understanding customers is crucial for justifying audience value and advertising effectiveness, however gaining this understanding through the matching of sensitive PII data with brands is hindered by privacy, security and compliance concerns. Most media owners and brands are struggling with this challenge as they can no longer rely on third-party data and are now missing out on the benefits provided by personalized advertising.
This is where Decentriq comes in. We have built the market's only future-proof data clean rooms, where media owners and brands can unlock valuable new insights from their shared data assets and fulfill their growing needs for external data collaborations with us. GDPR-compliant, easy-to-use and scalable - thanks to confidential computing, our underlying encryption in-use technology.
Set the stage for effective campaigns by assessing customer overlap and guarantee precise audience reach to brands.
Combine data with brands to build privacy-compliant lookalike target audiences for activation.
Enable brands to understand the impact of ad campaigns on purchases by matching impressions with brand transactions data.
We've helped enterprises of all industries to unlock their valuable data. They loved how it saved them time, money and unlocked new revenue streams. Start with one case and then scale up your data ecosystem.
"Decentriq enables a whole new perspective on how we can innovate with data that wasn't possible before."
Recent moves by Apple and Google have led to the impending death of the third-party cookie, and with it, the loss of third-party data.
Find out how media owners can securely and compliantly use their first-party data to support brands and their advertising in a cookie-less world.
Discover how you can maximise your CRM data and marketing effectiveness in a fully compliant and secure manner.
Decentriq makes it even easier for your enterprise to comply with GDPR even while you collaborate on your most sensitive and restricted data.